Mid-Sized SaaS Brand Increases AI Assistant Mentions by 238% in 90 Days

This SaaS organization had strong traditional SEO but minimal presence inside AI answers. When prospects asked AI assistants for recommendations, competitors were cited instead.

The brand needed to get included in AI search results, become a trusted source for AI engines, and get recommended by ChatGPT for its core queries.

Our strategy focused on three key areas: foundation building with AEO/GEO and site structure, authority building through external signals, and continuous monitoring with iteration.

We consolidated content into topic clusters aligned to user intent, implemented FAQ, Article, and Product/Service schema to support answer engine optimization tools, and rewrote key pages into one-idea-per-paragraph format to help LLM parsing.

For authority building, we published research-backed posts and practical guides, secured third-party mentions and directory entries relevant to the niche, and encouraged verified reviews and case references across trusted domains.

The monitoring phase involved setting up platforms for tracking AI search mentions and assistant citations, then iterating based on coverage gaps surfaced by tools.